CONTRACT / DECEMBER 2019 - FEBRUARY 2020
Despite being a Nationals fan, this was a project I couldn't pass up. The Mets reached out and had something available: their spring training graphics package. Brief: warm, baseball, fun, tropical. Coming off of my personal Mets brand exploration (also included on my portfolio) which couldn't have been more opposite in tone, this was a great exercise in creativity to stretch an established MLB brand even further - and do it for the team itself this time.
The elements came together quickly, and the package ended up getting a great reaction from fans. It wouldn't have turned out so positively without the help of the folks in New York - thanks to Will Carafello and Tim Walsh for their great direction on this project.
